Skip to main content

Main menu

  • About Us
    • Leadership
    • Our Team
    • Vision, Mission and Values
    • Health and Economic Impact
    • Research Impact Video
    • Strategic Plan
  • Our Research
    • Research Focus
      • Brain Health
      • Cancer
      • Digital Health and Artificial Intelligence
      • Heart Health
      • Healthy Aging and Mobility
      • Immune System
      • Injury and Rehabilitation
      • Lung Health
      • Mental Health and Substance Use
    • Research Centres and Programs
      • BC Centre on Substance Use
      • Centre for Aging SMART
      • Centre for Cardiovascular Innovation
      • Centre for Clinical Epidemiology and Evaluation
      • Centre for Lung Health
      • Djavad Mowafaghian Centre for Brain Health
      • Immunity and Infection Research Centre
      • International Collaboration On Repair Discoveries
      • M. H. Mohseni Institute of Urologic Sciences
      • Ovarian Cancer Research Centre
      • Community Research Program
      • Emergency Medicine Research Program
      • Hematology Research Program
      • Skin Research Program
      • Other Research Focus Areas
    • News and Stories
    • Researcher Directory
    • Events and Workshops
  • Research Services
    • New to VCHRI
      • Working at VCHRI
      • Regulations and Training
      • Membership with VCHRI
      • Learning and Development
    • Starting Your Project
      • Research Facilitation
      • Awards and Funding
      • Grant Management
      • Operational Approval
      • CST Cerner
    • Developing Your Project
      • Clinical Trials Administration
      • Clinical Research Unit
      • Research Privacy
      • Financial Policies and Procedures
    • Additional Support
      • Indigenous Health Research Unit
      • VCH-VCHRI AI Hub
      • Communications and Media Relations
      • Study Recruitment Support
      • Innovation and Industry Partnership
    • Internal Awards
    • Clinical Research
    • Indigenous Research
  • Participate in Research
    • Reasons to Participate
    • Participant Stories
    • Find a Study
    • Recruitment Support

User menu

  • Log in

Breadcrumb

  1. Home
  2. Our Research
  3. News and Stories
  4. VCHRI health research awareness campaign recognized for excellence

VCHRI health research awareness campaign recognized for excellence

Oct 17, 2017 2 minutes

Thank you to our research community for helping us successfully raise the profile of research participation in Vancouver.

Vancouver Coastal Health Research Institute (VCHRI) has won a national Silver Leaf Award of Excellence for Internal Communication. The International Association of Business Communicators Canada (IABC) award is in recognition of our health research awareness campaign and forms part of Canada’s premiere professional awards program celebrating excellence in business communication. 

Our mandate at VCHRI is to foster innovative health research by supporting our researchers and their clinical trials and research studies. To achieve this objective, we maintain an open dialogue with our research community and we learned that achieving recruitment targets was one of their biggest challenges.

In response to the need expressed by our researchers, we worked with our researchers, coordinators, staff and trainees to design and develop a research awareness campaign to help raise the profile of study participation opportunities in Vancouver and make it easier for potential participants to connect with our research teams. We also created and launched an online research study directory—the first of its kind in BC—to showcase research opportunities in an easily searchable and user-friendly way. Finally, we shared the stories of research participants through our patient newsletter to illustrate the significance and benefits of research participation.  

We are ‘in it together’

The recruitment platform and outreach campaign received an overwhelmingly positive response from our research community and members of the public. As of this October, we have already registered over 360 studies on the recruitment platform. Online traffic to the study directory, where potential participants can search for research opportunities by topic and easily find out how to enrol, increased by 213 per cent. Our Twitter campaign generated over 1,800 tweets, retweets and @ tweets, reaching over 359,000 people. 

"Participation in research leads to the discovery of new medication and treatments that affect millions of Canadians each year, making it critical that health research be heard, understood and appreciated," says Vivian Sum, communications manager at VCHRI. 

Thanks to the support of our researchers, coordinators, staff, research participants and everyone involved in our recruitment platform and outreach campaign, we are successfully raising the profile of health research in Vancouver and enhancing and expanding clinical trial recruitment services. We would not have been able to achieve this award-winning accomplishment without the support of our research community and the public, and we look forward to continuing to innovate and engage with them for future campaigns.
 

Related Articles

Investigator Awards 2025 Recipients

VCHRI researchers awarded CIHR project grants to advance health research

Vancouver Coastal Health Research Institute recognized as a premier hospital-based research institute in Canada

Share:

  • Facebook
  • Linkedin
  • Twitter
  • Email

Get the latest research headlines in your inbox

Subscribe

Recent News and Stories

Type
Announcement

Investigator Awards 2025 Recipients

Apr 29, 2025 award
Type
Stories

Ask an expert: What should I know about kidney stones?

Apr 23, 2025 kidney, treatment options
Type
Stories

New solution to treat obstructive sleep apnea

Apr 22, 2025 sleep, treatment options
See more news

Get updates!

Join our newsletter mailing list to stay up to date on features and releases.

Subscribe

Quick Links

  • News and Stories
  • Careers
  • Events
  • Media Enquiries

Follow Us

  • LinkedIn
  • X
  • YouTube

© 2025 VCHRI. All rights reserved.

  • Contact
  • Privacy Policy